Privacy Policy
Effective Date: July 14, 2026
Last Updated: July 14, 2026
Magniflex USA Ltd., Inc. (“Magniflex,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy describes how we collect, use, disclose, retain, and protect personal information when you visit or make a purchase from www.magniflex.us, communicate with us, subscribe to our marketing communications, interact with our customer service team, or otherwise use our websites, products, and services that link to this Privacy Policy collectively, the “Services”.
By using the Services, you acknowledge the practices described in this Privacy Policy. This Privacy Policy does not apply to websites, services, or businesses operated independently by third parties, even when they are accessible through links on our website.
Scope of this Privacy Policy
This Privacy Policy applies to personal information collected through www.magniflex.us and any other online services that link to this Privacy Policy. It also applies to information collected through customer service communications, marketing activities, and other interactions with Magniflex USA related to the Services.
Unless otherwise stated, this Privacy Policy does not apply to information collected offline or by third parties operating independently from Magniflex.
1. Personal Information We Collect
The personal information we collect depends on how you interact with us and may include the following categories.
Information You Provide Directly
We may collect information that you provide when you:
- place or attempt to place an order;
- create or manage an account;
- request information about our products;
- contact customer service;
- communicate with us through live chat;
- subscribe to newsletters or promotional communications;
- participate in a promotion, survey, event, or contest;
- register a product or submit a warranty request;
- post a review or otherwise submit content to us.
This information may include:
- first and last name;
- billing and shipping address;
- email address;
- telephone number;
- account credentials;
- order and transaction information;
- product preferences;
- customer service communications;
- warranty, product registration, and claim information;
- reviews, feedback, and other content you choose to submit.
Payment Information
When you make a purchase, payment information may be collected and processed by Shopify or by our authorized payment and financing providers, such as Shop Pay, PayPal, Google Pay, and Affirm.
Magniflex generally does not directly store complete payment card numbers. Payment transactions are handled by the applicable payment provider in accordance with its own privacy policy and security practices.
Information Collected Automatically
When you visit or interact with the Services, we and our service providers may automatically collect certain information through cookies, pixels, tags, software development kits, log files, and similar technologies.
This information may include:
- IP address;
- browser and device type;
- operating system;
- device identifiers;
- pages viewed;
- links clicked;
- referring and exit pages;
- dates and times of visits;
- approximate geographic location;
- shopping cart activity;
- products viewed or searched for;
- interactions with advertisements and marketing communications;
- information about how you use and navigate the Services.
Information Received from Third Parties
We may receive personal information from third parties, including:
- Shopify;
- payment and financing providers;
- shipping and logistics providers;
- analytics providers;
- advertising and social media platforms;
- email marketing providers;
- customer service and live-chat providers;
- fraud prevention and security providers;
- authorized Magniflex retailers or business partners, where permitted by law.
- identity providers and social login services, such as Google, Facebook, or other supported identity providers, when you choose to sign in or create an account using these services.
We may combine information received from third parties with information collected directly from you. If you choose to register or sign in using a third-party authentication service (such as Google, Meta or another supported identity provider), we may receive certain information associated with your account, such as your name, email address, profile image, or other information that you authorize the provider to share with us. The information we receive depends on your privacy settings with that provider.
2. How We Use Personal Information
We may use personal information for the following business and commercial purposes:
Providing Products and Services
We use personal information to:
- process and fulfill orders;
- collect and process payments;
- arrange shipping and delivery;
- provide order confirmations and updates;
- administer returns, refunds, warranties, and product registrations;
- maintain customer accounts;
- respond to questions and customer service requests.
Communicating With You
We may use personal information to:
- respond to your communications;
- provide administrative and transactional messages;
- send information about your orders, deliveries, returns, or warranty claims;
- provide customer support through telephone, email, forms, or live chat.
Marketing and Advertising
Subject to applicable law, we may use personal information to:
- send newsletters, promotional emails, and product announcements;
- personalize advertisements and marketing communications;
- measure the effectiveness of advertising campaigns;
- understand customer interests and product preferences;
- create or use audiences for advertising through platforms such as Google and Meta;
- promote Magniflex products and services on third-party websites and platforms.
You may unsubscribe from promotional emails at any time by selecting the unsubscribe link included in those communications. Even after unsubscribing, you may continue to receive transactional or service-related communications.
By subscribing to our newsletter or other marketing communications, you consent to receive promotional emails from Magniflex. You may withdraw your consent at any time by clicking the unsubscribe link included in every marketing email or by contacting us directly.
Analytics and Improvement
We may use information to:
- analyze website traffic and customer behavior;
- understand how customers use the Services;
- improve our website, products, services, and advertising;
- perform market research;
- develop new features, products, and customer experiences;
- troubleshoot technical issues.
Security, Fraud Prevention, and Legal Compliance
We may use personal information to:
- authenticate users;
- protect customer accounts;
- detect and prevent fraudulent or unauthorized transactions;
- maintain the security and integrity of the Services;
- enforce our terms, policies, and agreements;
- comply with legal and regulatory obligations;
- establish, exercise, or defend legal claims;
- protect the rights, property, safety, and interests of Magniflex, our customers, and others.
3. Cookies and Similar Technologies
We and our third-party partners use cookies, pixels, tags, and similar technologies to operate the Services, remember your preferences, analyze website activity, measure advertising performance, and provide more relevant advertising.
Where required by applicable law, we provide a cookie banner or other privacy controls that allow you to manage certain cookie and data collection preferences. You may review or change your choices through the privacy settings available on our website.
These technologies may include:
- essential cookies required for website operation, security, and checkout;
- functional cookies that remember settings and preferences;
- analytics cookies used to understand website usage and performance;
- advertising cookies and pixels used to measure campaigns, create advertising audiences, and deliver more relevant advertising.
Our website may use technologies and services provided by companies such as:
- Shopify;
- Google Analytics;
- Google Ads;
- Meta;
- Klaviyo;
- Tidio;
- other technology, analytics, advertising, and customer service providers.
Some of these providers may collect information about your activity over time and across different websites, applications, or online services.
Where required, you may manage your cookie choices through the cookie preference tool available on our website. Disabling certain cookies may affect website functionality or your ability to use parts of the Services.
Browser-based privacy signals may also be recognized where required by applicable law and supported by our website technology.
4. How We Disclose Personal Information
We may disclose personal information to the following categories of recipients.
Service Providers and Contractors
We may disclose personal information to companies that perform services on our behalf, including:
- website hosting and e-commerce providers;
- order processing providers;
- payment and financing providers;
- shipping, delivery, and logistics companies;
- customer service and live-chat providers;
- email and marketing service providers;
- analytics providers;
- advertising providers;
- IT, cybersecurity, and fraud prevention providers;
- professional advisers, including attorneys, accountants, auditors, and insurers.
These providers may use personal information only as permitted by their agreements with us and applicable law.
Advertising and Analytics Partners
We may disclose or make available identifiers, internet activity, purchasing activity, or similar information to advertising and analytics partners, including Google and Meta, for analytics, campaign measurement, audience creation, and interest-based advertising.
Under certain U.S. state privacy laws, some of these activities may be considered a “sale,” “sharing,” or use of personal information for “targeted advertising,” even when no money is exchanged.
Where required by applicable law, you may opt out of such activities through the Your Privacy Choices, Do Not Sell or Share My Personal Information, or similar link provided on our website.
Business Transactions
If Magniflex is involved in a merger, acquisition, financing, restructuring, bankruptcy, sale of assets, or similar transaction, personal information may be disclosed or transferred as part of that transaction, subject to applicable law.
Legal and Protective Purposes
We may disclose personal information where we reasonably believe disclosure is necessary to:
- comply with applicable laws, regulations, legal proceedings, or governmental requests;
- enforce our agreements and policies;
- detect, investigate, or prevent fraud or security incidents;
- protect the rights, property, or safety of Magniflex, our customers, or others.
With Your Direction or Consent
We may disclose personal information to other parties when you direct us to do so or provide your consent.
5. Our E-Commerce, Payment, and Technology Providers
Our online store is powered by Shopify. Shopify processes certain personal information in connection with website hosting, checkout, payment processing, fraud prevention, analytics, and other e-commerce functionality.
Depending on your payment selection, your information may also be processed by:
- Shop Pay;
- PayPal;
- Google Pay;
- Affirm;
- other payment or financing providers displayed during checkout.
Our customer communications and marketing are supported by Klaviyo, and our live-chat services are provided through Tidio.
These third parties have their own privacy policies and may independently determine how certain information is processed. We encourage you to review their privacy notices before using their services.
We are not responsible for the independent privacy practices of third-party providers.
6. Data Retention and Security
Retention
We retain personal information for as long as reasonably necessary to:
- provide the Services;
- fulfill the purposes described in this Privacy Policy;
- maintain business and transaction records;
- administer warranties, returns, and customer service;
- comply with tax, accounting, legal, and regulatory requirements;
- resolve disputes;
- enforce our agreements;
- prevent fraud and protect our business.
The applicable retention period depends on the type of information, the purpose for which it was collected, and our legal and operational obligations.
When personal information is no longer reasonably required, we may delete, anonymize, or securely dispose of it, subject to applicable law.
Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no method of transmission over the Internet and no electronic storage system is completely secure. We therefore cannot guarantee the absolute security of personal information.
You are responsible for maintaining the confidentiality of your account credentials and for notifying us if you believe your account or personal information has been compromised.
If we become aware of a security incident involving your personal information, we will investigate the matter promptly and respond in accordance with applicable law, including providing notification where required.
7. Your Privacy Choices and Rights
Depending on where you reside and subject to applicable law, you may have the right to:
- request access to personal information we maintain about you;
- request correction of inaccurate personal information;
- request deletion of personal information;
- obtain a copy of certain personal information;
- opt out of the sale or sharing of personal information;
- opt out of targeted advertising;
- limit certain uses of sensitive personal information;
- withdraw consent where processing is based on consent;
- appeal a decision regarding a privacy request;
- receive equal service and pricing and not be discriminated against for exercising privacy rights.
These rights are subject to applicable exceptions. For example, we may retain certain information where necessary to complete a transaction, provide warranty services, detect fraud, comply with legal obligations, or establish or defend legal claims.
Marketing Communications
You may unsubscribe from promotional emails by selecting the unsubscribe link included in an email.
Unsubscribing from marketing does not prevent us from sending you transactional or administrative communications relating to orders, payments, warranties, returns, security, or other service matters.
Cookie and Advertising Choices
You may manage your cookie and advertising preferences through the cookie banner and customer privacy controls available on our website.
Where required by applicable law, you may opt out of the sale or sharing of your personal information or its use for targeted advertising through the Do Not Sell or Share My Personal Information, Your Privacy Choices, or similar link available on our website.
Our website may also process browser-based opt-out preference signals, such as Global Privacy Control, where required by applicable law and supported by our website technology.
Accuracy of Information
You are responsible for ensuring that the personal information you provide to Magniflex is accurate, complete, and kept up to date. If your information changes, we encourage you to update your account or contact us so we can maintain accurate records.
Submitting a Privacy Request
To submit a privacy request, please contact us using the information in Section 10 or use the privacy request method provided on our website.
We may need to verify your identity before completing a request. Verification may require information that allows us to reasonably match you to information already maintained in our systems.
You may use an authorized agent to submit a request where permitted by law. We may require evidence that the agent is authorized to act on your behalf and may also ask you to verify your identity directly.
8. California Privacy Rights
This section applies to California residents to the extent Magniflex is subject to the California Consumer Privacy Act, as amended by the California Privacy Rights Act, collectively the “CCPA”.
Categories of Personal Information
During the preceding 12 months, we may have collected the following categories of personal information:
- Identifiers, such as name, postal address, email address, telephone number, IP address, account name, and online identifiers.
- Personal information described in California Civil Code Section 1798.80, such as contact information, payment information, and transaction information.
- Commercial information, such as products purchased, considered, viewed, or added to a shopping cart, as well as purchasing and customer service history.
- Internet or other electronic network activity information, such as browsing history, search history, website interactions, advertisement interactions, and device information.
- Geolocation information, such as approximate location derived from an IP address or device information.
- Audio, electronic, or similar information, such as customer service calls or communications, where recorded or retained in accordance with applicable law.
- Professional or employment-related information, when voluntarily submitted in connection with a business inquiry or employment application.
- Inferences, such as preferences or interests inferred from purchasing, browsing, or interaction history.
- Sensitive personal information, such as account login information or payment-related information, where applicable. Payment information is generally processed by authorized payment providers.
Sources of Personal Information
We collect these categories of personal information from:
- consumers directly;
- consumer devices and browsers;
- Shopify;
- payment and financing providers;
- analytics and advertising partners;
- social media platforms;
- service providers;
- business partners and authorized retailers.
Business and Commercial Purposes
We collect and use these categories of information for the purposes described in Section 2, including providing products and services, processing transactions, customer support, marketing, analytics, security, fraud prevention, and legal compliance.
Categories of Recipients
We may disclose these categories of personal information to the recipients described in Section 4, including service providers, payment providers, shipping providers, advertising and analytics partners, professional advisers, government authorities, and parties involved in business transactions.
Sale and Sharing of Personal Information
Magniflex does not sell personal information for money in the conventional sense.
However, our use of advertising cookies, pixels, audience-matching services, and similar technologies may be considered a “sale” or “sharing” of personal information under the CCPA.
The categories of information that may be sold or shared for cross-context behavioral advertising include:
- identifiers;
- commercial information;
- internet or electronic network activity information;
- approximate geolocation information;
- inferences.
The categories of third parties to which this information may be sold or shared include advertising networks, analytics providers, and social media platforms.
California residents may opt out through the Do Not Sell or Share My Personal Information or Your Privacy Choices link provided on our website.
We do not knowingly sell or share the personal information of consumers under 16 years of age.
California Consumer Rights
Subject to applicable exceptions, California residents may have the right to:
- know the categories and specific pieces of personal information collected about them;
- know the sources, purposes, and categories of recipients associated with that information;
- request deletion;
- request correction;
- obtain information about sales, sharing, or disclosures;
- opt out of sale or sharing;
- limit the use and disclosure of sensitive personal information, where applicable;
- not receive discriminatory treatment for exercising their CCPA rights.
California residents may also designate an authorized agent to submit privacy requests on their behalf, subject to verification requirements under applicable law.
To exercise these rights, contact us using the information in Section 10 or use the privacy request options available on our website.
We will not discriminate against you for exercising your privacy rights.
California “Shine the Light”
California Civil Code Section 1798.83 may permit California residents to request certain information regarding the disclosure of personal information to third parties for their own direct marketing purposes.
Requests may be submitted using the contact information in Section 10.
9. Children, Third-Party Links, and Policy Updates
Children’s Privacy
The Services are intended for a general audience and are not directed to children under 13 years of age.
We do not knowingly collect personal information online from children under 13. If we learn that personal information has been collected from a child under 13 without appropriate authorization, we will take reasonable steps to delete it.
Parents or guardians who believe that a child has provided personal information to us may contact us using the information in Section 10.
Third-Party Websites and Services
The Services may contain links to websites, applications, social networks, payment services, financing services, or other services operated by third parties.
Magniflex does not control and is not responsible for the privacy, security, content, or practices of those third parties. Your interactions with third-party services are governed by their respective terms and privacy policies.
International Processing
Magniflex and its affiliated companies and service providers may process personal information in the United States, Italy, and other countries where they operate or maintain facilities.
Privacy and data protection laws in these jurisdictions may differ from those in your state or country of residence.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, technologies, services, or legal obligations.
When we make changes, we will update the “Last Updated” date at the beginning of this Privacy Policy. Where required by law, we may provide additional notice regarding material changes.
Your continued use of the Services after an updated Privacy Policy becomes effective signifies your acknowledgment of the revised policy.
10. Contact Us
For questions about this Privacy Policy, our privacy practices, or a request to exercise privacy rights, please contact:
Privacy Officer
Magniflex USA Ltd., Inc.
3050 Biscayne Blvd, Suite 200
Miami, FL 33137
United States
Email: privacy@magniflex.us
Phone: +1 (786) 233-8805
You may also contact us through the Contact Us page available on www.magniflex.us.
Please write “Privacy Request” in the subject line or heading of your communication and provide sufficient information for us to understand and respond to your request.